Plumlo

Founder / Creative Director

Plumlo started with a phone call I wasn't ready for.

A recruiter named Alex reached out — I assumed she was setting up the interview. She was the interview. A few questions in I realized I had no idea what the system was actually listening for, or how I was being scored. I wasn't unprepared. I was prepared for the wrong thing.

So I built the other side of that call.

Plumlo is an AI-powered interview prep platform that puts candidates through a live voice interview built from the actual job description they're applying for, then scores what landed and what didn't — in real time. Not general tips. Not mock Q&A. A scored simulation built from the specific role.

The name is deliberate. Plum for the role you're going after. Lo for learning optimized — built around closing the gap between preparation and performance.

This project sits outside my traditional CD work but it's a natural extension of it — brand, product, copy, UX, and go-to-market, all built solo. It's where creative direction meets the reality of what's actually changing in how people work, hire, and get hired.

Plumlo is live at plumlo.com